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	<title>dollar app &#187; FITC Mobile</title>
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	<description>iPad inventions</description>
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		<title>&#8220;Why A Dollar&#8221; 2009 Edition</title>
		<link>http://www.dollarapp.com/2009/07/03/why-a-dollar-2009-edition/</link>
		<comments>http://www.dollarapp.com/2009/07/03/why-a-dollar-2009-edition/#comments</comments>
		<pubDate>Fri, 03 Jul 2009 19:04:31 +0000</pubDate>
		<dc:creator>Dom Sagolla</dc:creator>
				<category><![CDATA[News]]></category>
		<category><![CDATA[Video]]></category>
		<category><![CDATA[140 Characters]]></category>
		<category><![CDATA[DollarApp]]></category>
		<category><![CDATA[FITC Mobile]]></category>
		<category><![CDATA[Toronto]]></category>

		<guid isPermaLink="false">http://www.dollarapp.com/?p=381</guid>
		<description><![CDATA[ This year has seen the advent of &#8220;In-App Purchase&#8221; from Apple, along with many other enhancements to the iPhone OS. These innovations change the landscape of the one-dollar app.
The folks at FITC Mobile have invited me to deliver an update to the speech that launched DollarApp, entitled &#8220;Why A Dollar&#8220;. I&#8217;ll be talking about [...]]]></description>
			<content:encoded><![CDATA[<p><a href="http://www.fitc.ca/events/presentations/presentation.cfm?event=92&amp;presentation_id=916"><img style="border:1px solid #ccc; padding:5px; margin:10px" src="http://print.fitc.ca/MO09/Misc_Screen_Images/FITC_Mobile09_SpeakerBadge.jpg" alt="FITC Mobile Speaker Badge" align="right" /></a> This year has seen the advent of &#8220;<a href="http://developer.apple.com/iphone/program/sdk/inapppurchase.html">In-App Purchase</a>&#8221; from Apple, along with many other enhancements to the iPhone OS. These innovations change the landscape of the one-dollar app.</p>
<p>The folks at FITC Mobile have invited me to deliver an update to the speech that launched DollarApp, entitled &#8220;<a href="http://www.fitc.ca/events/presentations/presentation.cfm?event=92&amp;presentation_id=916">Why A Dollar</a>&#8220;. I&#8217;ll be talking about the strategy behind &#8220;<a href="http://www.140characters.com">140 Characters</a>&#8220;, the hypertext book app <a href="http://www.140characters.com/2009/06/17/john-wiley-sons/">coming this Fall</a>. </p>
<p>By all accounts, this conference is not only action-packed, but also a huge party. Check out the highlight reel from the last one:<br />
<object classid="clsid:d27cdb6e-ae6d-11cf-96b8-444553540000" width="400" height="230" codebase="http://download.macromedia.com/pub/shockwave/cabs/flash/swflash.cab#version=6,0,40,0"><param name="allowfullscreen" value="true" /><param name="allowscriptaccess" value="always" /><param name="src" value="http://vimeo.com/moogaloop.swf?clip_id=5242229&amp;server=vimeo.com&amp;show_title=1&amp;show_byline=1&amp;show_portrait=0&amp;color=&amp;fullscreen=1" /><embed type="application/x-shockwave-flash" width="400" height="230" src="http://vimeo.com/moogaloop.swf?clip_id=5242229&amp;server=vimeo.com&amp;show_title=1&amp;show_byline=1&amp;show_portrait=0&amp;color=&amp;fullscreen=1" allowscriptaccess="always" allowfullscreen="true"></embed></object></p>
<p><a href="http://vimeo.com/5242229">FITC Toronto 2009 &#8211; Highlight Reel</a> from <a href="http://vimeo.com/user433154">FITC</a> on <a href="http://vimeo.com">Vimeo</a>.</p>
<p>If you have the means, I highly recommend attending, <a href="http://www.fitc.ca/events/about/?event=92">September 12-14, 2009 in Toronto, Canada</a>.</p>
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